Well, the second week almost is over and we have to develop more strategies. The third week of campaign is coming and we have to give our best to have good results. The last part of this project is going to be difficult and stressful. For the moment we are keeping going and thinking about next week...
29 April 2010
Morning shift by Ellie
We have 12 clicks for this morning (up til 1pm), and an overall CTR of 2.32%. In Themed we've spent $1.11 out of $3.00 daily budget, with a CTR of 2.14%. In Weddings we've spent $2.23 out of $3.75, and have a CTR of 2.53%.
Afternoon shift by Lucy
We closed the afternoon with a total of 19 clicks, 406 impressions and 2.46% CTR. 10 clicks on theme cakes and 9 on wedding campaign.
Evening shift by Lucy
All the change that we had did are working!!
We closed the evening shift (12:05 am) with a total of 26 clicks, 1,249 impressions and 2.08% CTR. All these wit a total cost of US$6.51.
Theme cakes continues to lead campaigns with a total of 15 clicks, 696 impressions, 2.16% CTR and a total cost of US$2.88 We get 2 clicks on occasions campaign (on our new ads!!!! Cute Chocolate Cakes and Modern Engagement Cakes).
We are improving on wedding campaign. At the end we had a total of 11 clicks, 553 impressions, 2.16% CTR and a total cost of US$3.63. We got 3 clicks on our new ad!! (White Wedding Cakes), one in the Fancy Wedding Cakes and 5 one of we changed on our last meeting (A Memorable Wedding).
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