Sunday, 9 May 2010

Thinking & Thinking

The campaign is almost over and we are thinking to do more changes during the last weekend to obtain more positives results. We are so busy thinking about how to develop more marketing strategies for our client and it kind of an addictive job, so it is going to make us crazy! However, we are enjoying every day that we are working in the Challenge 2010...

7 May 2010
Morning shift Thomas

At the end of the morning shift we used about $2.30 from our budget.

Afternoon shift by Kirsten
So far today we have received 26 clicks, 15 clicks during the afternoon shift - 2 in Weddings, 13 in Themed Cakes. We have a CTR of 1.49%, down from 1.56% at the start of the shift, and we have spent $8.23 of our $18.00 daily budget.

Evening shift by Kirsten
Today we received a total of 38 clicks, 12 of these during the evening shift (6 in Weddings, 6 in Themed Cakes). Our average Positions were good, 2.3 for Weddings and 1.9 for Themed Cakes, and we had a CTR of 1.37%. We spent $12.59 of our $18.00 daily budget.

I think for the weekend we might as well keep the budget high as we still have $40 left to spend and only these two days left. We might as well try and use as much of these as possible to get more clicks.

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